Egypt: Ruby’s music videos banned on national tv



Ruby’s music videos banned by national tv

Ruby’s music videos are banned by Egyptian tv for being too sexy, and she has been banned from holding concerts in Kuwait.

According to studies by the London-based daily Al-Hayat, the Egyptian singer Ruby is considered to be more popular than any political or intellectual figure in Egypt. A Cairo newspaper survey found that Egyptian youth think Ruby is “the most interesting person in Egypt”.
The music videos that established Ruby’s fame, however, are banned by Egyptian tv for being too interesting, read: too sexy, since they feature pelvic-thrust dance moves and revealing costumes, which infuriate a growing number of Middle Easterners.

The censorship committee at the new Arab satellite music channel Nogoom has decided to ban the airing of all Ruby’s songs. In their terms, she is considered one of the “top seductive singers”.
Arguably, her style has an eye-catching edge in her conservative society. However, compared to the gyrations and attire of Western hip-hop performers, whose videos air on the same international satellite channels, Ruby is downright wholesome.
“I realise Egypt is a conservative society, but I believe in what I’m doing,” Ruby stated to the TBS Journal.

“Against the morals of Muslim society”

When Ruby’s first music video came out, islamist politician Hamdi Hassan, of Egypt’s Muslim Brotherhood, complained to Egypt’s Parliament that Ruby’s performance, and the gyrations of other pop stars, “went against the morals of Muslim society”.

“This is an issue of a cultural revolution rather than a single incident of Ruby and the likes,” comments Nahed Barakat from Cairo, Egypt, on a blog-page.

During the 1950s, belly-dancing was forbidden in Egypt because of its perceived lewdness.


TBS Journal:
‘Ruby: The Making of a Star’

Egypt Today, July 2004:

‘All in Favor of Ruby’


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